Professor | Personal Branding | Social Media Leadership | Author

About Jen

Get to know Jen.

As a Strategic Communication higher education leader who enjoys teaching, leading, and building, Jennifer Bennett’s passion is to empower and encourage college students and women to build strong foundations that will help them stand out in the marketplace. Jennifer’s teaching philosophy centers on giving students opportunities for practical learning and application through authentic experiences. Her goal is to help students discover their voice and develop their expertise so that they can impact and influence culture.

Jennifer has had the opportunity to train and work with a  recognized Forbes Top 10 Social Media Influencer. Additionally, she has taught and trained a variety of  entrepreneurs, small business owners, ministries, organizations, and college students on social media, marketing, and public relations. Jennifer was recently chosen as one of 55 social media influencers (out of 700 applicants) to attend #NASASocial for the Falcon Heavy Rocket Launch. She is also the author of the book,  “#BeWorthFollowing: How to be Different and Influence People in a Crowded Social World.”

Prior to entering the world of higher education, Jennifer served as a church youth director where she taught, led, and developed student and adult leaders. She has also worked with students in the K-12 setting. Initially, she worked as a Literature teacher, but soon became a school administrator where she trained other teachers to develop well-aligned curriculum. During that time, she found her passion in developing others to become highly effective in their given environments. Jennifer became sought after for her ability to develop professionals and develop high quality curricular experiences.

Jennifer also founded a training and development organization that supported women who desired to discover their purpose and passion. What was a “side business” quickly became her full-time job. At that time, social media had become an emerging topic and Jennifer found her professional world merging with this new environment. After several years of honing her social media/marketing expertise, others began to take notice of her skills. She is passionate about helping others create and build a powerful personal brand around their God-given calling. Jennifer holds an EdD in Instructional Leadership and Curriculum Development from Nova Southeastern University, a Masters in Christian Education from Southwestern Baptist Theological Seminary, and a BA in Communications from the University of North Florida. She has been a speaker at both regional and national events and is an Assistant Professor of Strategic Communication at Indiana Wesleyan University.

The Mindset of a Successful Woman

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