Social Media and Identity: Who Do You Believe You Are?

Social Media Identity: Who Do You Believe You Are?

I recently came across the video of an influencer who, through a tearful recording shared that she had just lost her Instagram account where she had over 113,000 followers. In the video, she shares, “I’m nothing without my following.” She goes on to say that she has no skills, no job qualifications, and even worse, that she’s worthless; “I am worthless. I bring nothing to the table. Zero.”

Not only is this heartbreaking, but it’s concerning. Have we grown so attached to who we are on social media, that the thought of losing our following, or not having the “engagement” or validation we hope for, could ultimately “destroy us?”  Have we become addicted to our online identity?

According to new research, it’s been said that “Americans check their phone on average once every 12 minutes – burying their heads in their phones 80 times a day.” It’s also been found that “the average person struggles to go little more than 10 minutes without checking their phone.”

I think we might be addicted to our phones and social media. But even more so, I think we might be addicted to our social media identity. We crave the affirmations, the acknowledgments, the acceptance. We long for the attention. We want to belong, and if we’re honest, social media provides us with an identity, an identity that we think we want or need, but in reality, is far from who we really are or who we really want to be.
Continue reading

Tips To Build & Grow Your Facebook Group

This week, I want to answer two specific questions that center around creating and running a successful Facebook group; questions that I’m asked quite a bit: 

“Is it appropriate to share similar content in both places (Facebook Group and Facebook Page)?”

“What do you do when you’ve first started a group to make it look active and appealing before you have any members?”

Let’s start off with the first question that centers on content in a Facebook group.  Continue reading

Social Media For the Church: Key Steps Before You Start Running

“When used effectively, social media can help move the church from an interruption in someone’s life to an integration in their faith.”

~Matt McKee, CEO of ROAR

Recently, I’ve received quite a few questions regarding social media and the church. Questions like:

  • What does it take to get a church going on social media?
  • What social media tools would be good to use?
  • What are some of the best ideas when it comes to churches using social media?
  • How do I get social media “buy-in” from the church staff ?
  • How do I get the church staff to help with content on social media?
  • We have no budget. Can we still have a social media presence?
  • How do I find volunteers at the church for my social media team?

Continue reading